


Floating Rock
Floating Ring is a conceptual product experience crafted to reflect elegance, innovation, and intentional simplicity. The design explores a seamless balance between form and function—highlighting the wearable’s lightweight design and futuristic features through thoughtful visuals and refined motion.
Every section is structured to guide the viewer through a calm, immersive journey. Soft gradients, spacious layouts, and fluid transitions create an atmosphere of clarity and sophistication. The interface is intentionally minimal, allowing the product’s design and purpose to speak for itself while maintaining a cohesive brand narrative.
Client
Michile Johnson
Year
2025
Category
Branding




Challenge
Design an object that captures the weight and texture of natural stone while presenting it in a visually impossible, floating state. The aim was to blend realism with fantasy—grounded in material yet elevated in concept.


Outcome
The Floating Rock defies expectation by merging organic texture with anti-gravity illusion. It commands attention through contrast—solid yet suspended—offering a bold sculptural statement that feels both elemental and otherworldly.




More Projects



Floating Rock
Floating Ring is a conceptual product experience crafted to reflect elegance, innovation, and intentional simplicity. The design explores a seamless balance between form and function—highlighting the wearable’s lightweight design and futuristic features through thoughtful visuals and refined motion.
Every section is structured to guide the viewer through a calm, immersive journey. Soft gradients, spacious layouts, and fluid transitions create an atmosphere of clarity and sophistication. The interface is intentionally minimal, allowing the product’s design and purpose to speak for itself while maintaining a cohesive brand narrative.
Client
Michile Johnson
Year
2025
Category
Branding




Challenge
Design an object that captures the weight and texture of natural stone while presenting it in a visually impossible, floating state. The aim was to blend realism with fantasy—grounded in material yet elevated in concept.


Outcome
The Floating Rock defies expectation by merging organic texture with anti-gravity illusion. It commands attention through contrast—solid yet suspended—offering a bold sculptural statement that feels both elemental and otherworldly.




More Projects