Classic wristwatch
Classic wristwatch
Classic wristwatch

Classic wristwatch

Floating Ring is a conceptual product experience crafted to reflect elegance, innovation, and intentional simplicity. The design explores a seamless balance between form and function—highlighting the wearable’s lightweight design and futuristic features through thoughtful visuals and refined motion.


Every section is structured to guide the viewer through a calm, immersive journey. Soft gradients, spacious layouts, and fluid transitions create an atmosphere of clarity and sophistication. The interface is intentionally minimal, allowing the product’s design and purpose to speak for itself while maintaining a cohesive brand narrative.

Client

Michile Johnson

Year

2025

Category

Branding

Wristwatch with tools
Wristwatch with tools
Gold-framed wall clock
Gold-framed wall clock

Challenge

Reinvent the traditional wristwatch with modern craftsmanship, maintaining the timeless appeal while subtly integrating smart enhancements. The challenge was to bridge tradition and innovation while keeping the design timeless.

Pocket watch
Pocket watch

Outcome

The Classic Wristwatch honors iconic design while introducing refined smart capabilities. Its black strap and balanced proportions reinforce elegance, ensuring users experience both heritage and modern utility without disruption.

White-faced wristwatch
White-faced wristwatch
Multi-dial wristwatch
Multi-dial wristwatch

More Projects

Classic wristwatch
Classic wristwatch
Classic wristwatch

Classic wristwatch

Floating Ring is a conceptual product experience crafted to reflect elegance, innovation, and intentional simplicity. The design explores a seamless balance between form and function—highlighting the wearable’s lightweight design and futuristic features through thoughtful visuals and refined motion.


Every section is structured to guide the viewer through a calm, immersive journey. Soft gradients, spacious layouts, and fluid transitions create an atmosphere of clarity and sophistication. The interface is intentionally minimal, allowing the product’s design and purpose to speak for itself while maintaining a cohesive brand narrative.

Client

Michile Johnson

Year

2025

Category

Branding

Wristwatch with tools
Wristwatch with tools
Gold-framed wall clock
Gold-framed wall clock

Challenge

Reinvent the traditional wristwatch with modern craftsmanship, maintaining the timeless appeal while subtly integrating smart enhancements. The challenge was to bridge tradition and innovation while keeping the design timeless.

Pocket watch
Pocket watch

Outcome

The Classic Wristwatch honors iconic design while introducing refined smart capabilities. Its black strap and balanced proportions reinforce elegance, ensuring users experience both heritage and modern utility without disruption.

White-faced wristwatch
White-faced wristwatch
Multi-dial wristwatch
Multi-dial wristwatch

More Projects